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Case Studies

The art of turning visitors to prospective customers: A UX case study

View the original postAn account of the UX process followed by grofers in redesigning product listing pages of grocery app to accommodate general merchandise The mobile platform grofers is operating in about 28 cities in India with more than 15,000 products available for sale, distributed into over 110 distinct categories. These categories include both grocery […]

Categories
Case Studies

A pandemic soaked UX case study

View the original postBrief description of UX design process that helped ‘grofers’ handle the availability issues caused by the pandemic frenzy Today grofers is one of the hottest mobile e-commerce platforms in India for online shopping of groceries, cosmetics, electronics, and other daily needs. We are loved for our affordable prices and exemplary service. However, lockdown […]