Categories
Remote

Tips for successfully managing a remote WordPress agency

View the original post Remote working is a hot topic. Ever-improving technology plus globalization (not to mention that little worldwide health crisis) means that companies can employ staff who live in different parts of the world, and even those who like to work as they travel. It can be tricky enough managing and growing a […]

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General

Why you need a strong about page (and how to create one)

View the original post Your about page is one of the most important pages on your website. It’s also one of the most difficult to get right—a fine balance between introducing yourself to prospective customers and selling your products and services, but not driving people away by rambling on about yourself incessantly. All too often, […]

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General

A guide to effective use of white space in web design

View the original post Designers love it, yet website owners want to fill it. White space is often regarded as a waste of valuable screen space. Yet it isn’t a waste of space! It’s an essential design element and a powerful tool for effective web design. In fact, it’s equally important as website content. “Intelligent […]

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General

7 ways to entice your users to scroll through your entire site design

View the original post Once, long-scrolling sites were deeply unpopular. Websites were all about the concept of “above the fold,” a term named for the important content that appears above the physical fold of a newspaper. Today, the opposite is true. There’s little sense of a “fold” anymore—with such a huge variety of screens, ranging […]

Categories
General

Creative 404 pages

View the original post Uh oh! You’ve stumbled on a 404 page! Generally speaking, landing on a 404 page is frustrating for your users. It’s also bad for your SEO, as most people’s first reaction is to click away, sending your bounce rate tumbling. But 404 pages don’t have to be a nightmare for your […]

Categories
Personas

6 tips for creating a powerful personal brand

View the original post Personal branding is the art of making everything you create uniquely and recognizably yours, from your name, logo, and color scheme to your voice, imagery, values, and the way in which you conduct your business. Many people mistakenly believe that branding is only for large businesses, but branding is a valuable […]