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Branding beyond Web: Nas Daily Analysis

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Branding efforts by an Ed-Tech startup across mediums

You might not know this person, but I am sure you would have seen one or more of his videos at some point. His name is Nuseir Yassin, and he makes videos for a living (video blogger). He calls himself “Nas” (a short form of his name). He traveled the world for 1,000 days creat, ing a thousand 1-minute videos after graduating from Harvard. And that’s how his trademark name — Nas Daily (Nuseir publishes daily), was formed. Check out an article on his journey.

Nuseir Yassin aka Nas Daily

Later on, he started his own company called Nas Academy