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research

What to read right now to succeed in UX Design, UX Research, & UX Writing.

View the original postHow to read to succeed in UX Design, UX Research, & UX Writing Our UX Smoothie Podcast Should Designers read? The answer from me is a big capital, YES. However, why do some designers often consider reading a waste of time? Well, time is a finite resource, and many students and new professionals, find their […]

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research

When Your Product Is Your People

View the original post Lisa Madokoro and Taylor Kim of Shopify’s Talent Insights & Research team on building meaningful human experiences when the “users” are your colleagues.

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research

Finding the Intersection Between Market Research & User Research

View the original post Similarities between user research and market research can often be the cause of conflict, but harnessing the differences of each department can actually be the key to a fruitful relationship.

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User Research: A Comprehensive Guide to Understanding Customers and Making Better UX Decisions

View the original postUser research is an integral part of the UX design process. It provides insight into your users’ needs and behaviors, so that you can create better products and experiences for them. There are many types of user research, but it’s important to know what they are and how they’re used to make better […]

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How (And When) Should We Ask About Ethnicity? Use These Principles for More Inclusive Demographic-Gathering

View the original post We re-designed the way our participants discuss their ethnicity within our platform. Here’s what our research taught us about how users want to report their multi-racial identity.

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Doing the Work: Building a Cross-Sector Community of Learners

View the original post Learners Co-Founders (formerly UXR Collective) Alec Levin and Maggi Mitchell discuss why learning various disciplines is essential to company growth and collaboration.

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Why stakeholders don’t use your research

View the original post Running a UX industry survey through a predictive model Continue reading on UX Planet »

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research

The importance of UX research in the design process: What can make or break a design for users

View the original postUX and user research is a critical component of the design process and should not be overlooked. It is essential to understand your user before beginning any project to ensure that you are designing with them in mind. The most common misconception about UX research is that it is just another form of […]

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Social Media UX: 3 Research Insights

View the original postSummary: Companies should experiment with interactive social media content types, include relevant calls to action in posts, and avoid posting too frequently. Companies need to ensure their social-media content is relevant, timely, and well-written. When users are on social platforms, their priority is rarely your content. For that reason, your content must be […]

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How to Conduct User Research Yourself?

View the original post Have you ever wondered how giant companies like Amazon, Facebook, Google are so successful? “Customer Satisfaction” Yes, but have you wondered what drives customer satisfaction? “It’s an amazing user experience backed by wonderful user research.” USER RESEARCH! In a business focused on the people who use your products or services, user […]