UX Strategy

Creating a UX Strategy for Digital Projects

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Before handing on developing prototypes, sitemaps and wireframes, we need to raise questions regarding the product — as much as possible. So, nothing better than knowing the circle involving the user experience, whereas decisions based on user-centred design in User Experience Design projects.

The purpose of User Experience is to work to make it easy and pleasant interaction and user contact with your brand through its products or services, viewing elements, communication or usability. It’s essential to comprise all the variables such as desires, emotions and experience of a person.

UX step is disregarded in many projects. Some companies often “predict” behaviours or actions of