Case Studies

Roar Bikes : UX case study of an E-bike brand concept.

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Roar Bikes : UX case study of an E-bike brand concept.A mountain bike brand that just got a new mesmerizing online presence, and an exposure to first global impression.What is Roar Bikes?

Roar Bikes is a concept brand, a manufacturer of e-bikes and high performance travel/sports mountain bikes sold exclusively from their website. Currently, roar bikes offer 10 bikes (3 models of e-bikes) to purchase (or to have a free test ride).

The roar bikes are exclusively branded for professional bike riders, or the ones who use the bikes frequently to commute to their workplaces/schools.

This project is actually a class project from the ‘User Experience Design