The Illusion of Design Sprints During a Global Pandemic

Confessions of a design leader on how to trick product teams (while they shelter in place!)Illustrations by the author.

Since 2015, I’ve run over 30 design sprints. I’ve run design sprints at an agency for clients. I’ve run design sprints with a small team at a lean startup. I’ve run design sprints in well-funded and large-scale ventures. And recently, I have been running remote design sprints at Facebook as a product design manager.

And I have a secret. Every time I run a design sprint, especially these days, I am playing head games with the participants.

Now, if you don’t know, a design sprint is an

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