Visual Hierarchy: Organizing content to follow natural eye movement patterns

Let’s look at a topic that deals with, oddly enough, how we look at designs. Once you understand how the human eye processes these, you’ll find yourself better able to arrange your elements more effectively. Content in any digital page layout will follow a specific hierarchy. Headers appear above body text. Menus go at the top, bottom, left, or right of the screen (or any combination of these). Designers try to organize content so that they present the highest priority content on any given page first. Then, they deliver the rest of the content from highest to lowest priority. “Hierarchy”

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